Wednesday, November 27, 2019

the murder of john lenno essays

the murder of john lenno essays John Lennon and his wife, Yoko Ono, were being driven the short distance from the recording studio to their New York City apartment where mark David Chapman waited shot john Lennon, why did he decide to do this what influenced him Mark David Chapman was born on May the 10th in 1955, near Fort Worth, in Texas., the first child of David and Diane Chapman. His father work as a staff sergeant in the Air Force, his mother a nurse Chapman claimed to have had an unhappy childhood. He got picked on a lot by other kids at school because he was different He fell back on imaginary friends. He told his biographer: I used to fantasize that I was a king, and I had all these Little People around me and that they lived in the walls. And that I was their hero and was in the paper every day and I was on TV every day, their TV, and that I was important. They all kind of worshipped me, you know. It was like I could do no wrong, Adults considered him a normal boy. His IQ was 121, well above average. He had the interests of other boys his age rockets, UFOs and, of course, the Beatles, whose records he played endlessly. He looked forward to the annual showing of The Wizard of Oz on TV. But privately, he told psychiatrists, he lived in dread of his father, who he said beat his mother. He said, Id wake up hearing my mother screaming my name, and it just scared the fire out of me, and Id run in there and make him go away. Sometimes I think I actually pushed him away. He fantasized about getting a gun and blowing his father away. He told psychologists his father never gave him the love or emotional support he needed: I dont think I ever hugged my father. He never told me he loved me. And he never said he was sorry. What influenced mark David Chapman to kill john Lennon? ...

Saturday, November 23, 2019

Imc Plan for Ups Mi Essay

Imc Plan for Ups Mi Essay Imc Plan for Ups Mi Essay IMC for UPS MI Rent-A-Book Joliette Hernandez Brandman University Principles of Marketing MKTU 301-OT1 Theresa Cummings February 23, 2013 IMC for UPS MI Rent-A-Book This Integrated Marketing Communications Plan focuses on UPS’s new division, which is called UPS MI Rent-A-Book. UPS-MI Rent-A-Book was created to provide an economical textbook rental experience for all students within the contiguous United States. This would be offered as an economical product because we have eliminated the middleman, we have the available warehouse space needed to expand if needed, plus the know-how in order to house all rental textbooks. We would also be able to offer the customer several shipping options such as: direct ground shipping, Next Day Air, Second Day Air, as well as other shipping options. We have found from primary research that a large majority of college students have not heard of UPS MI Rent-A-Book, and have realized that in order to succeed brand recognition must be improved upon. Our goal is to make sure we integrate ourselves within a college student’s everyday life, making UPS MI Rent-A-Book the mind-set they have in mind f or renting textbooks. UPS MI Rent-A-Book is a Fontana, CA based company that allows users to either purchase books at discounted prices, or to rent books with affordable rental periods. The rental periods available for our customers are 30 days, 60 days, and 90 days, with discounts offered for future rentals if returned by their original due dates. Rent-A-Book allows students to rent or purchase books with ease, with books delivered in about a week. Even though UPS MI Rent-A-Book is in its second year of actual business, they currently have about 200 employees running a 24 hour operation. Our current strengths are varied, for instance the fact that we are a division of UPS, a shipping company magnate that is an industry shipping leader leads to having a solid financial backbone to lean on. We currently have no physical locations on college campuses other than our operating warehouse located in Fontana, Ca, but our website is attractively placed to draw customers in. Our colorf ul website was designed to be user-friendly and comfortable, where consumers can do their browsing and shopping with the right-click of their mouse. Our 24 hour customer hot line is manned by our reputable customer service team which can handle any urgent issue given to them. In order to gain further knowledge as to our UPS MI Rent-A-Book brand, we asked 100 of our purchasing customer’s as they finished their sale to participate in a voluntary survey. Our results showed that out of the 100 surveyed that 56 of them were female, while the remaining 44 were male. We also noted that our results showed that about 30% responded â€Å"no† when asked if they had ever heard of this Rent-A-Book division of UPS. Being that our new UPS venture is new, it is understandable as to why it may have a low brand recognition. With College textbook prices on the rise, â€Å"increasing at about 6 % per year, and have tripled from December 1986 to December 2007,† Rent-A-Book is w ell situated to entice a large percentage of the textbook rental and purchasing market (Longley). Target Audience Demographics: Male 41% Females 59% Ages 18-24 28% 25-34 23% 35-44 92% Children in Household: 53% Have kids at home. Household income: $0-50k 23% $50-100k 21% $100-150k 35% Education Level: No College: 41% College: 47% Grad School: 11% Ethnicity: Caucasian 53% African American 25% Asian 8% Hispanic 13% Other 1%  ©2013 Quantcast Corporation Marketing Objectives: a) Maintaining or increasing our market share in the US by about 5% for the next 5 years. b) Become the market leader for rental textbooks in the US by 2015.

Thursday, November 21, 2019

Issues that affect human rights of a group of Indigenous people Essay

Issues that affect human rights of a group of Indigenous people - Essay Example The position, land and demographics of any particular state decide the spectrum of rights for the people of that particular region (Council of Europe, 2011). From past studies, it can be said that human rights are those associated with people living in a cross-cultural or multi-cultural spectrum. A cross cultural spectrum is the one which could comprise people of different identities like indigenous people. Category of indigenous people is one major category within a multi-cultural system, in which human rights fall at the highest human distinction (An-Na'im, 1995). Talking about Australia, a country of 22 million human population holds a diversified multi cultural system. People who belong to different cultures, casts or identities reside in such cross-cultural country. There are partially several indigenous groups that dwell in different districts of the country. Human rights of indigenous people in Australia are always under the question. This is because of avoidance and negligenc e given by the government officials in the indigenous section. Concerning Australia, there are mainly two indigenous communities (aboriginal and Torres Strait Islander) which are always on the discussion (Kinley, 1998). This is because of their consistent proclaims that government ignores their fundamental native rights in the region (Eniar, 1999). From historical evidences, it can be said that indigenous Australians are truly identical to the continent, as they fall in the geography since 40,000 years ago. Due to a couple of reasons the native Australians often fall behind the human rights appearance, as majority claims them to be a minority within the region. There are couples of issues that relate to native Australians, which would be part of the discussion of this study. Here is a brief introduction of two major communities who became the victims of human right violence in the country: Aboriginals Aboriginal is a name used for native Australians. The word became popular for indi genous Australians who migrated from Southern routes of India to nearby islands of the country. Aboriginals migrated to Australia 50,000 years ago, a time when their forefathers adjusted them to different regions of the continent. For such reason, aboriginals are truly to be called Australians holding original identification and by birth distinction of the place. Their presence can also be found on parallel geographies of the country like in Tasmania or in other adjacent islands (Aboriginal affairs, 2003). Aboriginals face a lot of problems in the continent in which the major problems are about the deprivation of land, social injustice, minority treatment or cultural discrimination. Since the last couple of decades their problems have been increased instead of decreasing which is because of big racist presence within the country region (Aboriginal affairs, 2003). Torres Strait Islanders Torres Strait Islander is another big indigenous community which resides in the northern side of the state of Queensland. Natively they belong to Torres Strait Islands which are places of their ancestors’ origination. It was 40,000 years ago when Torres Strait Indigenous arrived at the continent. It was their expected best place of reside, holding a natural identify of their forefathers’ attribution (Heritage Division, 2010). Torres Strait Islanders are natively true Australians, which according to racist’s communities is not a sufficient factor that can give them their